I am always probing Network Marketing opportunities because I feel by now I can ‘probe’ without letting my emotions get carried away and ask the right questions; the tough questions. One of the questions I ask has to do with Lead Generation and Customer Acquisition. Those are two the biggest hurdles for people who join Network Marketing businesses (or for just about any business for that matter).

How to get me to lose interest really quickly? I posed the following question to a certain distributor in a certain NM who will go nameless.

What tools and advantages does [NM company] offer in the way of (a) Lead Generation and (b) Customer Acquisition?

It’s a rather open question but yet it asks about two specific things. Here is the dance around I got.

Is it going to take work ..yes it is. Am I going to tell you that it is going to be easy…no I won’t. This company has:

The Integrity I am looking for
The product I was looking for
The leadership I was looking for

Either this company is “for” you…or it is not. I knew…after doing the research “on my own”…that this was the company for me. I did not wait for anyone to feed me canned information…stuff they thought that I wanted to hear. I could easily do that here…but I will not. Do the research [Church of NM]. If [NM company] is not for you…I wish you well on your journey for the perfect company. If it is what you are looking for…I welcome you with a hearty hand shake and a promise that I will work as hard as you do on your business.

I never replied to him. I don’t remember asking about whether it would be work or not. If he can’t directly address my two points, then I am left to assume there is nothing new in the Lead Generation and Customer Acquisition areas of this NM company. If all he can do is paste what is probably a template response, then I am left to assume this just another old school NM company without anything new to bring to the table.