Warm Market No More

After having read Ann Sieg’s “Renegade Network Marketer”, I will never work a warm market again. Furthermore, after reading her advice, I know that there are others who feel that way about warm markets, including Ann Sieg’s followers. I have never really felt right about working a warm market since I was first introduced to Network Marketing back in the 1980’s with Amway. In those days, that was the only way. There were no blogs, no internet, no email lists, no online forums, etc.

So if it didn’t feel right then, no wonder it has given me so much trouble over the years. Now Ann Sieg says it perfectly ok to not want to work your warm market and there are plenty of reasons not to. The most apparent reason (although it was never apparent 25 years ago) is that the NM opportunity simply isn’t going to be right for everyone. If you’re lucky, it might be ok for a small percentage of the people you know, but the reality is that it’s not going to be for everyone. So why force your opportunity down unwilling people’s throats? Those aren’t prospects. Those aren’t leads. They’re people who may be perfectly happy in their day job. Save the marketing for those who are interested!